Are price wars the future for Web Agencies?

"The culture of winning work at all costs forces good designers and developers to do bad things." Don't train clients to expect more for less, because then everyone looses and the work quality suffers. We need to make it easier for clients to understand what we deliver and how and how costs are calculated. Deliver more value with the same high quality deliverables to educate clients on what is good and why!

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Commoditising web design: is the price right? | Erskine Labs
A blog by the folks at Erskine Design